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Can IE compete on a level playing field?

 by Matt Asay

 

Mozilla may have problems with its Firefox browser, but they pale in comparison to the specter now haunting Microsoft's Internet Explorer:

A level playing field.

For years, Microsoft has been sheltered from the brunt of browser competition by bundling IE with Windows. As Mozilla executive Mitchell Baker once told me:

[M]ost people think of "the Internet" as the blue "E" (IE's icon). It's always there on the desktop. The muscle memory of the blue E has been a giant problem for us and for competition.

That's about to change, and it likely won't be a positive change for Microsoft.

Starting March 1, Microsoft will be forced, under the terms of a European Commission antitrust agreement, to present both existing and new Windows users with a browser ballot box, as shown below.


(Credit: Microsoft)

Even in a world where Microsoft could cozily tie IE to Windows, the company managed to hemorrhage 5 percent market share each year to Firefox and now Chrome, which have grabbed 24.43 percent and 5.22 percent market share, respectively, according to Net Applications

 

READ MORE:   Cnet.com. 

Last Updated on Tuesday, 16 March 2010 01:07  

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